Small part, big impact
Eskimo Square were asked to reimagine the Bormioli B symbol…. to help bring it to life.
In parallel with the company’s brand idea - “Small part, big impact” we were asked if the symbol could become a greater source of brand content; a duality of a simple graphic symbol that also reflects Bormioli’s passion for engineering and innovation.
We created a versatile and intriguing 3D heart logo. Viewed from the front the heart perfectly mirrors the 2D symbol but when viewed from any other angle it reveals its true form; mixing hard engineered edges with soft flowing faces. The 3D heart asset can be used to create beautiful graphic backgrounds, its design can inform architecture, and it can even be used in bespoke large scale installations.